Grupo Modelo Modelo Especial 12oz 12pk Can
Grupo Modelo, founded in 1925, is the leader in
Mexico in beer production, distribution and marketing, with 63.0% of the total (domestic and export) market share, as of December 31, 2008. Its export brands include Corona, Modelo, and Pacífico. It has seven brewing plants in Mexico, with a total annual installed capacity of 60 million hectoliters. It is the importer of Anheuser-Busch InBev’s products in Mexico, including Budweiser, Bud Light and O’Doul’s. It also imports the Chinese Tsingtao brand and the Danish beer Carlsberg. Through a partnership with Nestlé Waters, it produces and distributes in Mexico the bottled water brands Sta. María and Nestlé Pureza Vital, among others.
|Review||Modelo Especial, a pilsener type beer, was introduced to the market in 1966. Today it is sold in glass bottles as well as cans, which are having an increasing demand due to consumer preferences, making Modelo Especial the leader in the can segment in Mexico.|
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